Google updates its privacy policy: After enabling “Personalized Insights,” Gmail and other content may be used for ad targeting.
On October 16, 2026, Google updated its privacy policy, removing the previous clause that explicitly prohibited using content from Gmail, Drive, and Photos for personalized ad targeting; the new wording allows these sensitive data to be shared with other Google services when users enable the “Personal Intelligence” feature, potentially being used indirectly for ad targeting.